Architectural fashion ADV
A concept that merges fashion and architecture underpinned the 2017 advertising campaigns for Negozi Pellizzari. The campaigns were published in the leading Italian fashion magazines and were created in collaboration with Gaetano Mansi, an internationally renowned fashion photographer and a valuable collaborator of Notorious Agency.
Spring Summer 2017: elegance and simplicity
The blue of the Neapolitan sky. White polygons as a backdrop. A dreamlike atmosphere for the spring/summer 2017 collection.
Fall/Winter 2017: Oscar-worthy locations!
The imposing structure of the Salone delle Fontane in Rome, with its rationalist architecture, frames the fall/winter 2016-2017 collection.
Engage followers
Live posts and official backstage coverage highlighted the key moments of the advertising productions.