Amadio is a company that has always focused on an artisanal approach to interior design. A small business that has managed to stand out from the big players that are consuming the market, even at the local level, catering to those who want to furnish or renovate their homes with a completely personal and intimate experience.
Founded as Edil Rustego and later renamed ER1, the company underwent a delicate repositioning process, which required a careful rebranding to refine the perception of this unique entity.
Social contents
Along with the rebranding, the company’s social media communication strategy was designed to engage potential customers. This strategy combines top-of-funnel and lower-funnel strategies to engage, entertain, and foster the generation of new business opportunities across both B2C and B2C channels.
