Notorious with Puravisione in Fuorisalone 2023
Via Cerva, 20 – Milan (Italy)
17-23 april ’23
Puravisione showcases a selection of objects from its collection in a dreamlike environment, suspended in time.
Chairs and armchairs become furniture elements capable of elevating spaces, bringing environments into a realm of authorship with authoritative yet delicate lines.
The past years, spent experimenting with materials and color modeling, have pushed Puravisione‘s typically bold and resolute style towards and beyond the Pop imagination. The works achieve a level of customization never reached before, becoming even more unique elements while maintaining a popular connotation in their reproducibility.
The exhibition concept thus offers several customization possibilities of
Puravisione‘s imagery: objects of practical use but with mystical appearances. Objects that are born as material to become “Pure Vision.”