Inventronics – a global leader in the production of LED lighting components, created from the merger of OSRAM Digital Systems Europe and Asia with Inventronics – has involved Notorious Agency in an exciting project with a great deal of responsibility:
equip the ‘FLEX’ division (specialising in flexible lighting systems) with assets useful for improving communication style and making consultation of the Flexible product range smoother and more effective, to the benefit of the commercial structure.
To manage this project, a brilliant approach was needed!
3D VIDEOS
A complex production in terms of message control, which we carried out in close dialogue with the client in a meticulous design process, and interpreted with the aim of making the characteristics and advantages of the products appealing to a specialised technical audience. In addition to technical videos, the production also included the development of conceptual videos.
Technical partner: Wow Textura
UX /UI DESIGN
We designed the new Flex Division website with the aim of redefining its positioning and, above all, improving the user experience and consultation of the extensive product catalogue. The site was implemented by Inventronics’ in-house developers.
