Bronze Agorà Award in the “Best Food Packaging”.

Category Notorious wins the Bronze Agorà Award in the “Best Food Packaging” category.
The award-winning creativity was created for our client, Aroko Chocolate.

The award ceremony took place on Friday, July 21, at the prestigious Palazzo Reale in Palermo.

The Agorà Award for the best Italian advertisements, now in its 36th edition, is an event organized and sponsored by the Club Dirigenti Marketing with the aim of promoting the culture of marketing and communication. The comment from the Association’s president, Salvatore Limuti:

Among the 36 editions of the Agorà Award, this has been the most competitive, both in terms of the number of projects presented and the quality of the works.

And to enhance the quality of the evaluations, this year we added ten new jurors representing the most qualified advertising agencies throughout Italy to the previous commission – composed of marketing and communication experts, mostly representing potential clients.

I am convinced that we did the right thing, but it has emerged that, precisely because of their ability to delve into the quality of communication techniques, these jurors have proven to be more demanding than others.”

An important recognition for Notorious: the award-winning packaging is a successful creation that has established the Aroko brand among the most appreciated players in the artisanal chocolate market.

Notorious was awarded alongside some of the most renowned Italian agencies, which participated with nationally significant campaigns.

The day was also an opportunity to share stimulating reflections on some current topics related to the world of advertising: the responsibility of communication at a social level, measurement to understand the effectiveness of communication, and the challenges of tomorrow’s advertising.

Commission Members

SALVATORE LIMUTI
President of the Club Dirigenti Marketing and President of the Agorà Award CEO of the Market Research Company Marketing Management s.r.l. and Professor of Strategic Marketing and Market Research at the Catholic University of Milan and the Faculty of Economics at the University of Catania.

DAVIDE ARDUINI
President of UNA (Aziende della Comunicazione Unite). Vice President and Member of the General Council of Confindustria Intellect, delegate of UNA, Board Member of Audipress, President of the Marketing Commission of CNCC, and Advisor to Agire.

ANTONINO SALERNO
Chairman of the Board of Directors of Salerno Packaging Past President of Confindustria Palermo and Delegate for Internationalization at Sicindustria.

PATRIZIA GILBERTI
Head of External Relations at UPA Responsible for the UPA-Ca’ Foscari Master and the Masters promoted by UPA Academy. Since 2019, he has been responsible for coordinating Effie® Italy on behalf of UPA. He also follows the UPA for Culture project.

MARCO VENTURA
Vice President of Club Dirigenti Marketing

STEFANO DEL FRATE
General Director of UNA (Aziende Comunicazione Unite). President of the Board of Communication Associations of EACA, a reference point in Europe for communication agencies.

CONTACT US

Let's talk about your project!

Castelfranco V.to (TV)
Vicolo Sant’Antonio, 10
+39 0423 492526

Search

Castelfranco V.to (TV), Italy
Vicolo Sant’Antonio, 10
+39 0423 492526

Search